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CONCEPT

ADIDAS + KANYE

11   /   01   /   2016

Concept. A take on a market collab with sellable direction. 

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There is a subconscious thought of global demise from refugees to 3rd world non developing countries. a nod to bringing awareness in issues that lie in the world. the toureg tribe in africa of which the men are veiled hiding their face instead of women is an ode to global equality. japanese boro stitching and indigo lay foundation to the everyday outfit. 3d printed technology foil used in space exploration the innovation of todays technical textiles and the 2020 election propose that the future is today and will continue to surpass the past.

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